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Seoul in 24 Hours: The Ultimate Guide to a One-Day Adventure

If you only have one day to explore Seoul, fear not—this dynamic city offers a variety of attractions that cater to all interests, from traditional landmarks to contemporary shopping destinations. Here’s how you can experience the city’s most fascinating places in just one day!

Morning: Historic and Cultural Wonders
Start your day at Gwanghwamun Square. The square is flanked by Gyeongbokgung Palace, one of Seoul’s most famous historical landmarks, where you can admire the beauty of Joseon Dynasty architecture. If you time it right, you can also catch the impressive changing of the guard ceremony in front of the palace gates.

Mid-Morning: Gwangjang Market
Next, head to Gwangjang Market, Seoul’s oldest traditional market. Here, you’ll find a wide range of goods, but the food street is the real highlight. Try iconic dishes like bindaetteok (mung bean pancakes), mayak gimbap (addictive mini sushi rolls), and tteokbokki (spicy rice cakes). It’s a must-visit for an authentic taste of Korean street food.

Lunch: Cultural Experience in Insa-dong
Make your way to Insa-dong, a cultural hub with traditional wooden teahouses, art galleries, and boutique shops. Explore galleries showcasing Korean art, from paintings to sculptures, then relax at a teahouse and sample traditional Korean tea, such as green tea or jujube tea. The area is perfect for picking up unique souvenirs like hanbok (traditional clothing) and Korean calligraphy brushes.

Afternoon: Modern Seoul in Jamsil
In the afternoon, visit Jamsil, home to Lotte World Tower, Korea’s tallest skyscraper. Take in stunning views from the observation deck or, if you’re with family, explore Lotte World, one of the largest indoor amusement parks. The nearby Lotte World Mall is great for shopping, offering a mix of luxury and affordable brands.

Evening: Starfield COEX Mall
End your day at Starfield COEX Mall in Gangnam. This underground mall houses over 320 stores and features the visually striking Starfield Library, a five-story space perfect for book lovers and photo ops. If you’re in the mood for more entertainment, visit the COEX Aquarium, home to thousands of sea creatures.

Max Out Seoul: An All-in-One Tour Package
For a seamless and exciting experience in Seoul, check out Changi Recommends Max Out Seoul package. This all-in-one tour covers all the must-see attractions mentioned in this guide (as well as a surprise performance!), ensuring you don’t miss a thing while making the most of your time in this vibrant city. With everything taken care of, all you need to do is enjoy your adventure! Get it here.

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